Thursday, October 27, 2011
Tuesday, October 18, 2011
Background Info on Company
The company is a little daycare center for kid 2 to 6. Grandma Gigi opened the daycare two years ago, but she is having trouble finding new interested parents to enroll their kids. Grandma Gigi has 9 kids of her own and 14 grand kids. She started the daycare so she could help her youngest daughter who is 16 take care of her newborn baby. Grandma Gigi is very caring and attentive. The children always have fun and learn a lot. Her daycare is located in the Bronx, NY.
Thursday, October 13, 2011
responce to logo articles
1. There are many helpful programs out there that can help a person create a logo, however one cannot simply view the program and know everything. The keys to creating a great logo are deeper than that. A good logo helps the viewer identify the company by their logo, because of this, you want your logo to be distinct. Having a concept can also strengthen a logo a lot. A lot goes into the creation of a logo; the series of steps are as follows: brief, research, reference, sketch, reflect, revise, present, delivery, support. While reflecting on your ideas, you should keep these ideas in mind so your logo will be successful: simple, memorable, timeless, versatile, appropriate.
2. There are many things that could go wrong with a logo leaving it unsuccessful. One of the major reasons companies have issues with their logos is because the companies simply do not put the effort and money into creating the logo. Other things that could go wrong with a logo are more on the hands of the designer. You should not rely on the current trends going on, for once those trends are out, so is your logo. By using imagery that is not in vector format, the image can become very pixelated if the image is re-sized. If your logo uses stock images, they are over used.If you design the logo with your taste rather than the clients taste or wishes. If you logo is to complicated it limits its use. If your logo relies on color, because if converted to black and white or gray, it will not work.If you choose the wrong font or too many fonts, it could hurt the logo. Lastly, if your logo copies others, it will not work or be recagnizable as your own.
3. This article deals with the idea of hidden imagery inside a logo. This effect can make the viewer look twice. The hidden imagery can inedvertently connect to the viewer without the viewer realizing. This hidden imagery creates interest in the logo and entertains the viewer.
2. There are many things that could go wrong with a logo leaving it unsuccessful. One of the major reasons companies have issues with their logos is because the companies simply do not put the effort and money into creating the logo. Other things that could go wrong with a logo are more on the hands of the designer. You should not rely on the current trends going on, for once those trends are out, so is your logo. By using imagery that is not in vector format, the image can become very pixelated if the image is re-sized. If your logo uses stock images, they are over used.If you design the logo with your taste rather than the clients taste or wishes. If you logo is to complicated it limits its use. If your logo relies on color, because if converted to black and white or gray, it will not work.If you choose the wrong font or too many fonts, it could hurt the logo. Lastly, if your logo copies others, it will not work or be recagnizable as your own.
3. This article deals with the idea of hidden imagery inside a logo. This effect can make the viewer look twice. The hidden imagery can inedvertently connect to the viewer without the viewer realizing. This hidden imagery creates interest in the logo and entertains the viewer.
Naming worksheet/ Name of company
Naming Worksheet:
Name of Company:
The name I settled on for my daycare is Hungry Learning Daycare. I choose this name because it says a lot about the type of company I am building. It relates to the Hippo in a memorable way in that it references the hippo game hungry hungry hippo. This name also says a lot about the daycare. It states in the name that it is a learning facility in which a lot the children are hungry for learning.
After much consideration I have decided to shorten the name to simply Hungry Daycare. I designed many logo variations with the original name, but I kept coming into issues with designing for the longer name. With such a lengthy title my design variations were becoming limited and less successful because the title was taking over the logo. After shortening the name of the company, I was able to create much stronger, more successful logos based more off of the designs themselves and not so much off of the type.
Name of Company:
The name I settled on for my daycare is Hungry Learning Daycare. I choose this name because it says a lot about the type of company I am building. It relates to the Hippo in a memorable way in that it references the hippo game hungry hungry hippo. This name also says a lot about the daycare. It states in the name that it is a learning facility in which a lot the children are hungry for learning.
After much consideration I have decided to shorten the name to simply Hungry Daycare. I designed many logo variations with the original name, but I kept coming into issues with designing for the longer name. With such a lengthy title my design variations were becoming limited and less successful because the title was taking over the logo. After shortening the name of the company, I was able to create much stronger, more successful logos based more off of the designs themselves and not so much off of the type.
3 types of hippo companies
The 3 types of companies I have in mind for the hippo project are sumo wrestling gym, daycare, and dentist office.
The hippo logo would compliment the image the sumo gym would be trying to accomplish. The hippo is a big, strong animal that can take on almost any other animal. They are very temperamental animals that will not hesitate to attack when threatened. They are hunted for being such massive beasts; humans want to feel superior to such a beautiful, powerful animal because people suck. The gym wants its costumers to feel like they too will become as massive, powerful, and strong as the hippo.
A daycare would be a good fit for a hippo related business. Hippos are very maternal animals who go to extreme lengths to protect their young. A daycare would want the parents of the children to feel that their kids are receiving the best care possible and the hippo would reinforce that idea. The animal itself is very appealing to young kids. They find the round, robust, silly looking animal is cute and interesting.
The other business I thought would work well with the hippo logo was a dentist office. Hippos are known for having large, pointy teeth. When hippos go to take a drink of water they tilt their heads back and open their mouths as if they are playing in the water. Hippos also shown their teeth when they feel the need to defend themselves or their territory. They do not have very nice looking teeth, so it would be fitting to pair the hippo with a dentist because of the idea of taking not perfect teeth and fixing them.
The hippo logo would compliment the image the sumo gym would be trying to accomplish. The hippo is a big, strong animal that can take on almost any other animal. They are very temperamental animals that will not hesitate to attack when threatened. They are hunted for being such massive beasts; humans want to feel superior to such a beautiful, powerful animal because people suck. The gym wants its costumers to feel like they too will become as massive, powerful, and strong as the hippo.
A daycare would be a good fit for a hippo related business. Hippos are very maternal animals who go to extreme lengths to protect their young. A daycare would want the parents of the children to feel that their kids are receiving the best care possible and the hippo would reinforce that idea. The animal itself is very appealing to young kids. They find the round, robust, silly looking animal is cute and interesting.
The other business I thought would work well with the hippo logo was a dentist office. Hippos are known for having large, pointy teeth. When hippos go to take a drink of water they tilt their heads back and open their mouths as if they are playing in the water. Hippos also shown their teeth when they feel the need to defend themselves or their territory. They do not have very nice looking teeth, so it would be fitting to pair the hippo with a dentist because of the idea of taking not perfect teeth and fixing them.
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